Abstract

The most important part of any app is its users. If they’re not engaged, your app will be off their phones faster than it got there. In this talk, we’ll cover practical, industry-proven strategies to increase user engagement and ensure your users keep coming back.

Janina Kutyn, Independent Developer

Janina Kutyn has worked across the tech spectrum: from scrappy startups to global brands like adidas and ING, and she even spent six years at Apple building products like Apple Music and the TV App. Now as an indie developer, she’s interested in creating apps that are not only beautiful and high-performing, but also make a positive social impact. When she’s not writing software, she’s writing children’s books.